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Financial Research Insights

Practical methods and real findings from Australian markets. We share what actually works when analyzing investment opportunities and managing portfolio risk.

Marcus Whitfield, senior financial researcher

Meet the Researcher

Marcus Whitfield

Started analyzing Australian equities back in 2011, right when the mining boom was shifting. Spent the first few years making every mistake you could imagine with momentum trading before realizing that sustainable research requires patience nobody talks about.

Now I focus on testing investment approaches that institutional research often overlooks. The stuff that works for investors managing their own portfolios, not just theory that sounds good in academic papers.

Most of my current work examines how retail investors can apply quantitative screening without needing expensive Bloomberg terminals. Because honestly, the best research tools shouldn't cost more than most people's entire investment accounts.

How We Approach Financial Research

Every researcher develops their own process. Here's what works for us after years of testing different methods.

Historical Testing First

Before suggesting any screening method, we backtest it across multiple market cycles. Not just the good years. We specifically look for periods where the approach would have failed, then figure out why.

Real Portfolio Constraints

Academic research ignores transaction costs and tax implications. We don't. Every strategy gets evaluated based on what an actual investor in Australia would face, including brokerage fees and CGT considerations.

Sector Context Matters

Australian markets have unique characteristics. Mining stocks behave differently than financial services. We never apply generic frameworks without considering how local sector dynamics change the picture.

Timeframe Flexibility

Some strategies work better over three years than three months. We're upfront about expected timeframes and what kind of patience different approaches require. No point pretending swing trading and value investing have the same rhythm.

Risk Documentation

Every method has failure modes. We document when approaches stopped working historically and what conditions triggered the breakdowns. Knowing when to abandon a strategy matters as much as knowing when to apply it.

Continuous Revision

Markets change. Methods that worked in 2020 might not work in 2025. We regularly revisit older research to see what still holds up and what needs updating based on current conditions.

Recent Project Analysis

Detailed financial analysis project showing market trends and portfolio performance

Value Screen Redesign for ASX Small Caps

A colleague approached us in late 2024 with a value screening system that worked beautifully from 2018 to 2022, then suddenly started producing terrible results. The problem wasn't the metrics themselves but how sector composition had shifted.

We rebuilt the screen from scratch, adjusting for the increased weight of technology companies in the small cap index and the declining influence of traditional retail. The revised approach factors in sector-specific valuation norms rather than applying universal P/E cutoffs.

Key Adjustments Made

  • Sector-relative valuation metrics replaced absolute thresholds
  • Added cash flow quality filters specific to tech stocks
  • Adjusted screening frequency based on liquidity patterns
  • Built in automatic sector weight monitoring

Expert Perspective

Why Most Retail Investors Overestimate Their Risk Tolerance

You see it constantly in online forums. Someone posts their aggressive portfolio allocation, gets praised for their conviction, then disappears the moment markets drop fifteen percent.

Risk tolerance questionnaires don't work because they ask hypothetical questions. Real risk tolerance only shows up when your portfolio is down and every financial news headline is predicting worse to come. That's when you discover whether you can actually stick to your strategy or if you'll panic sell at the bottom.

After tracking dozens of investors through the 2022 downturn, I noticed something interesting. The people who maintained their allocations weren't necessarily more risk-tolerant. They had simply structured their portfolios around boring companies they understood deeply. When prices dropped, they could evaluate whether the underlying business had changed or just the market sentiment.

Maybe risk tolerance isn't about how much volatility you can stomach. Maybe it's about how well you understand what you own and whether that understanding gives you conviction when prices move against you.

Catherine Brennan, behavioral finance researcher

Catherine Brennan

Behavioral Finance Research